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Logitech signs on Emitac
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December 23, 2008
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Logitech has signed a distribution deal with Dubai based Emitac Distribution LLC (EDL) to cover the GCC, Levant and Egypt.
According to this agreement, Emitac Distribution will distribute Logitech’s products in its core business of mice, keyboards, webcams, speakers and notebooks accessories. It will also distribute products from newer categories like streaming media and universal remote controls.
Our network is ready to support Logitech’s growth across the Middle Eastern region and our resellers have the local outreach that a brand like Logitech needs to reach its customers efficiently. We look forward to helping Logitech to increase its market share within the rapidly growing Middle East peripheral industry
“Emitac Distribution’s strong channel network and retail infrastructure look to be an excellent match for both our geographical and market focus” said Yousef Atwan, Regional Director Middle East & Eastern Africa for Logitech. “We look forward to working with them across our traditional businesses as well as moving into newer markets like streaming music.”
“Our network is ready to support Logitech’s growth across the Middle Eastern region and our resellers have the local outreach that a brand like Logitech needs to reach its customers efficiently,” commented Amer Khreino, General Manager of Emitac Distribution. “We look forward to helping Logitech to increase its market share within the rapidly growing Middle East peripheral industry.”
The collaboration will start immediately in all countries covered by the agreement and products are planned to reach the stores by end of November of 2008.
About Emitac
Emitac is a leading provider of information, communication technology and healthcare products, solutions and services to diversified sectors in the ME region. Emitac clients are assured of a transparent business partner with best in class processes, execution capabilities and support services.
For more information, visit www.emitac.ae
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